This guide explains how to manage existing Lead types and create new ones in CallPotential. Understanding how Lead types work is important as they impact the Follow-up workflow differently.
Note
Italicized terms represent clickable icons on the specific screen being discussed.
Terms in blue are links to additional information about the described functionality.
You must be
signed into the Web Client as an Administrator to access the Settings icon and create
new Lead Types.
Lead types available in your PMS (such as Inquiry or Reservation) are automatically available in CallPotential to use when creating new Leads. CallPotential also provides the ability to create new, custom Lead types allowing you to further customize your follow-up process. This guide explains how to create those new, custom Lead types.
Access
Based on your management software, the standard Lead types, Inquiry and Reservation, transmit back and forth between CallPotential and your management software. The other standard Lead type, None, can be used to select a unit type that has no availability and will not transmit between CallPotential and your management software. Using None can be useful if the Lead is willing to wait until a specific unit size becomes available
Create a New Lead Type
Customize the Lead Type
The main difference between the Lead types, Inquiry and Reservation, is the idea of a Lead making a commitment. Reservations are commitments and indicate the Lead has a specific timetable to move in. Depending on your system configuration, they may also need to make a payment. Inquiries are just that, a Lead is simply shopping around with no commitment or guaranteed hold on the unit they want.