This guide explains how to manage existing Lead types and create new ones in CallPotential. Understanding how Lead types work is important as they impact the Follow-up workflow differently.
Note
Italicized terms represent clickable icons on the specific screen being discussed.
Terms in blue are links to additional information about the described functionality.
You must be signed into the Web Client as an Administrator to access the Settings icon and create or edit custom Lead Types.
Access
- (B) Lead Types - Click to access the full list of Lead Types.
Create New Lead Type
The main difference between the Lead types, Inquiry and Reservation, is the idea of making a commitment. Reservations are commitments and indicate the Lead has a specific timetable to move in. Depending on your system configuration, they may also need to make a payment. Inquiries are just that, a Lead is simply shopping around with no commitment or guaranteed hold on the unit they want.